Project Background
SmartPay was an in development product at SmartFintech subsidiary team for ITSS. At the start of my involvement in the project it was in the process of certificate and regulations acquisition stage with the National Bank of Romania. Once approved I had the pleasure of being involved from the very first inception phase of the product design.
The product shared similarities to various other TPP that we use in our day to day online shopping but with an important difference. SmartPay allows a customer to make a payment account to account, eliminating the need for a credit or debit card. Thus implied by the payment method, it is a much more secure and easy payment to make with lower fees and worries.
Coordination tasks:
- Product refinement meetings with product manager and product owner
- Product refinement and development sprints
- Participate and ensure a good implementation and quality assurance of the project
- Coordinate with sales & marketing for assets requirements
UX Tasks:
- Business research and opportunities
- Competitor research and analysis
- Iterative custom UI's for various partners
UI Tasks:
- User flows research and design
- Sketching low fidelity mockups
- Iterative UI high definition designs
- Wireframing highly interractive app designs
- Coordinating with development team for implementation
UI/UX Design
Like the development of any other application or software, SmartPay did not come without its fair share of challenges even though at first glance it looks like an easy one page app like any other.
The challenge lies in the customer experience, having only a few other working examples out there to research our product for.
Through design sprints and multiple iterations, we tested and designed the product until it reached its maturity.
Coordination tasks:
- Product refinement meetings with product manager and product owner
- Product refinement and development sprints
- Participate and ensure a good implementation and quality assurance of the project
- Coordinate with sales & marketing for assets requirements
UX Tasks:
- Business research and opportunities
- Competitor research and analysis
- Iterative custom UI's for various partners
UI Tasks:
- User flows research and design
- Sketching low fidelity mockups
- Iterative UI high definition designs
- Wireframing highly interractive app designs
- Coordinating with development team for implementation
Design stages
From the inception of the first screen it became quite obvious for out team that a one page application, that requires a customer to go through multiple required fields in order to initiate a payment, will prove quite undesirable and more than likely result in a bad user experience.
And as such we started a long iterative process that involved the constant coordination and cooperation of business analysts, frontend and backend developers, quality assurance and product ownership, in order to minimize the user interface as much as possible without reducing the quality of the product but offering an easy to use app with a great user experience.
Final designed product for mobile and desktop.
My contact information
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